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Explore the history behind the Netherlands’ most famous beer on a self-guided tour at the Heineken Experience. Skip the line to step inside the original Heineken brewery, where you can move through a series of interactive exhibits while listening to recorded commentary. Knowing about the brewing process makes two included glasses of Heineken taste even better at the tour’s end.
- Trace the history of the Heineken brand where it all started in Amsterdam
- Skip the entrance line with priority admission
- Hear about the beer’s ingredients and brewing process with an audio guide app
- Learn how to pour the perfect draught and enjoy two free beers in the tasting room
- Entrance Ticket
- 2 Drinks
- Entry/Admission - Heineken Experience
- Audio guide
- Confirmation will be received at time of booking
- Not wheelchair accessible
- Children under the age of 18 should be accompanied by an adult at all times
- Please note that Saturdays can be very busy (please choose another day if possible, or arrive before 12:00 to avoid waiting in line)
- You must arrive at your designated reserved time
- Near public transportation
- Most travellers can participate
- This tour/activity will have a maximum of 15 travellers
All sales are final and incur 100% cancellation penalties.
Time of year
Well worth a visit, I booked and paid online. The tour was fairly comprehensive and well run. There’s a history of Heineken brewing and a museum. But the best bit is the free beer at the end, cool fresh lager lol.
Date of experience: March 2020
Heineken Experience is closed due to Covid19 but no one has been in touch to tell me this, I had to find out myself and no one has been in touch about a refund.
Date of experience: March 2020
Had a great time here, touring the brewery, really enjoyed the beers at the end in the club type environment & all for a fair price.
Really interesting to learn the history and see how it's made, good value for money and lovely staff, 2 free drinks at the end aswell
At Heineken Experience it's a great place, something that everyone should visit for a unique experience, from brewing beer to tasting it. After you have participated in its preparation, its taste is even sweeter
Date of experience: February 2020
About the operator
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By: Heineken Experience
worth a look.
we went for look, after speaking to various people who had been. some said ok, others not.we found it interesting.h…
Booked a triple package (Look out, Ferry, and Heineken experience), booked with the office near central station, …
No contact when cancelled.
Booked a tour for ten people for my best mate’s stag do. Gutted the tour had to be cancelled due to COVID-19. It wa…
A lot like fun!
Beautiful experience! Great history and interesting information about the procedure they follow. I had the chance t…
Be the Beer
This was a really cool tour and yes, you do get to be the beer (you'll understand when you get there). Great histor…
The visit was ok. The best part of the Heineken Experience was the bar in the end of the visit. The staff was very …
Heineken Tour party of 4
The tour itself needs work...once inside there was someone talking on a podium and couldn't hear a word that was sa…
The blend of history, modern filming, fun, features and drink, made for a very enjoyable visit. The history bit is …
Prepare to be in a crowd
Although we enjoyed touring the facility, this exhibit is more suitable for younger people than us. There were lots…
We visited mon 9th march , pre booked online prior to our visit, lovely tour, with some added extras, definitely wo…
A great party room
I was here with lots of friends. We had the party room on thé top floor. Staff were great! There was a large outdoo…
Top Interactive Experience
Great tour involving both technology and tour guides with great facts. Lots of information given throughout the ex…
Loved every minute of the Heineken experience diving into to the rich history of my favourite beer. You’ll come out…
My boyfriend and I visited the Heineken Experience yesterday. Such a good tour and insight into the history of Hein…
Fun experience you should not miss!
I came here with high hopes, and I left with a big smile on my face. I myself is a Heineken fan. So it was a very …
- Heineken Experience
- Duration: 2h
- Mobile Ticket Accepted
- Instant Confirmation
- Languages Offered: English, Dutch, French, German, Italian, Portuguese, Russian, Spanish
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